Click-to-WhatsApp Ads: The Future of Business Communication

In today’s digital-first world, selling online isn’t just an option — it’s the channel. With Meta’s Click-to-WhatsApp (CTWA) ads, businesses can go beyond ads and start actual conversations. Whether you're in FMCG, services, or retail — CTWA helps you connect, convert, and grow.

What Makes CTWA So Effective?

• 💬 Opens direct chat from Meta ads — no website needed
• ⚡ Low-friction lead generation, ideal for mobile-first users
• 📈 Higher conversion rates through instant, personalized engagement

Why CTWA Works for New Markets

In regions like Eastern India, users often default to WhatsApp for inquiries and trust-building. If you're introducing a new brand, CTWA helps you appear first thing in the morning — and stay top of mind through repetition.

Real Results in Just 90 Days

• 🔁 2x increase in qualified inquiries
• 💰 30–40% lower cost per lead vs traditional digital ads
• 🔗 Smart integration with catalog, video, and pre-filled messages

How Liazo Powers This for You

Liazo is one of the few Meta-supported agencies in Eastern India focused on WhatsApp-first growth strategies. We handle the entire journey:

• ✅ Story-first creative planning
• ✅ WhatsApp catalog + chat flow design
• ✅ Meta CTWA setup and targeting
• ✅ Weekly optimization for conversions